Curated By: Shaurya Sharma<\/span><\/a><\/span><\/p>\n<\/div>\n Last Updated: June 30, 2023, 15:11 IST<\/span><\/p>\n<\/div>\n San Francisco, California, USA<\/span><\/p>\n<\/div>\n<\/div>\n Niantic is letting go of 230 employees. <\/p>\n<\/div>\n Niantic, the developer of the hugely popular mobile game Pok\u00e9mon GO, is undergoing organizational changes\u2014including laying off 230 employees and halting development\u00a0for some games. The company is focusing on Pok\u00e9mon GO and \u201clong-term opportunities.\u201d<\/span><\/p>\n Niantic CEO, John Hanke admitted that the company\u2019s expenses grew faster than its revenue, and due to the \u201crevenue surge\u201d during COVID-19 pandemic\u2014the company\u2019s headcount and related expenses increased; Niantic expanded existing game teams and \u201caggressively\u201d chased growth. <\/span><\/p>\n But\u2014post the pandemic\u2014Hanke notes, \u201crevenue returned to pre-Covid levels and new projects in games and platform have not delivered revenues commensurate with those investments.\u201d\u00a0<\/span><\/p>\n Now, the company claims that its priorities lie in keeping Pok\u00e9mon GO growing as a \u201cforever game.\u201d Niantic\u2019s investment in the product and team has continued to grow as well. As per Sensor Tower, Pok\u00e9mon GO\u2014on average\u2014minted approximately $1 billion per year since its launch in July 2016.<\/span><\/p>\n Alongside the round of layoffs, the company is also sunsetting NBA All-World and stopping development for Marvel: World of Heroes. \u201cWe are reducing and focusing our platform team in line with the reduced number of games we are building, with the goal to do less, better,\u201d Hanke added.<\/span><\/p>\n Further, John Hanke said that the company continues to believe in augmented reality (AR), and now, mixed reality (MR) as well. He notes that the recent surge of the concept with devices, such as the Meta Quest Pro and Apple Vision Pro \u201cvalidates the long-term importance of AR.\u201d\u00a0<\/span><\/p>\n<\/p><\/div>\n [ad_2] [ad_1] Curated By: Shaurya Sharma Last Updated: June 30, 2023, 15:11 IST San Francisco, California, USA Niantic is letting go of 230 employees. Niantic, the developer of the hugely popular mobile game Pok\u00e9mon GO, is undergoing organizational changes\u2014including laying off 230 employees and halting development for some games.
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<\/figure>\nNiantic, the developer of the hugely popular mobile game Pok\u00e9mon GO, is undergoing organizational changes\u2014including laying off 230 employees and halting development for some games.
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